The Sixth Borough
A bunch of New York advertising students were asked by a local paper to create a campaign to draw New Yorkers to Philly. My favorite is featured to the right. Others are here (including a racy one not appropriate for this blog, but which would be worth posting in the West Village).
Of course, the general idea of the campaign seems to be extension of the sixth borough tripe concocted by the Times last August. I resent this trend. But I’d sure like to see a growing population in town.
The weird thing for me about this campaign is that you rarely see one American city target another American city’s residents as potential immigrants in this way (exceptions: the Gold and Land Rushes of the 1800s; Florida and Arizona’s retirement booms). And the idea actually seems somehow unlawful (even though it isn’t). Philadelphia can try to steal New York’s residents, but can’t ban its garbage?