The Rise of Customer Blacklists

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15 Responses

  1. Cathy says:

    Don’t hotels (at least in the US) have some sort of common carrier status? I may be conflating things, but I remember them having the same higher duties of care towards guests that common carriers like transportation providers do. Which is not to say that they couldn’t refuse service in all situations, but that their ability to do so might be limited.

  2. Miriam Cherry says:

    I understand the privacy concern, which I think is what leads you to come out the way that you do in this post.

    At the same time, if customers are trashing hotel rooms, why should we have sympathy for them? Aren’t we just giving them the same incentives to behave (and not steal the towels) that hotels are under?

    Cathy (above) has a good point – hotels are subject to public accommodations laws…

  3. Miriam — the problem is that the customer critiques of businesses and blacklists of customers don’t have equal effects. A business can readily reinvent itself; it can change and redeem itself. And if its name gets too tarnished, it just changes its name, as many companies have done under these circumstances. Or If the company is really bad, it goes bankrupt and the people running it start a new company or go elsewhere. In contrast, when people are blacklisted, it is unclear whether they ever have a chance to redeem themselves.

    And what if they are vindictively put on the blacklist because they complained too much about lousy hotel service? Can they ever get off? How do they correct such erroneous listings?

    If a hotel receives an erroneous bad comment or two on a ratings website, big deal. Other folks will chime in with the correct information. But the blacklists don’t operate in this way. Once you’re on, there appears to be little you can do to get off.

    It is true that some hotel customers act really badly and trash hotel rooms and steal things. If they do this, then the hotel should file a criminal complaint. But blacklists strike me as a cure that might be worse than the disease.

  4. Miriam Cherry says:

    Hmmmm… I think that you may be winning me over… but just to play devil’s advocate, wouldn’t calling the police be an extreme option? One that would ultimately be far worse to the guests (and harder to clear) than just blacklisting them?

    On something completely different, I wonder if there have ever been any rowdy wardman park stories… aspiring lawprofs throwing water balloons from the balcony at 3am…

  5. anon says:

    Interesting. Banks have a similar blacklist for bank accounts, which has also drawn some criticism. See

  6. Miriam — the police at least add a modicum of due process to the mix. If a patron’s conduct is extremely bad and destructive, then it is a criminal act and that patron should be punished. I’m not sympathetic to a person who steals or vandalizes. But I am sympathetic to people getting stuck on some blacklist, without any due process or control for errors or vindictiveness, and never having any opportunity to get taken off of it. Blacklists strike me as a self-help way of circumventing the rule of law, and I find it problematic when people or businesses take the law into their own hands.

  7. Alex says:

    This seems like a great idea to me. Hotels obviously know that a certain fraction of customers are destructive a–holes, and presumably already take that into account when they charge us for staying there. Why is it fair that law-abiding people are charged higher rates b/c of the actions of others? Conceptually this hotel-reporting arrangement is analogous to credit scores or information about prospective tenants: I personally don’t want to be paying a premium for the possibility that I’m a deadbeat when I’m not. (One standard objection to this argument is that markets aren’t perfectly competitive, so you can be sure that the hotel wouldn’t just pocket the gain from knowing that you’re a “safe” customer. This isn’t really defensible, though, to the extent that you think hotels are trying to make as much money as they can from you in the first place — even if they’re already gouging you, they “gouge” you more to the extent that they think you’re a risky customer.)

    I’d make an appeal not just to economic efficiency but to a philisophical decision between egalitarianism or individualism. The two are consistent until people begin to take actions distinguishing themselves from each other–then they diverge. I like being judged on the basis of what I do rather than what someone else does.

    Finally, with respect to the possibility of abuse: this certainly might be a problem, just as abuse with credit scores is a problem. Smart regulation could cope with this, however, by having options for arbitration and certain customer rights — as with credit scores. In any event, if I were a hotel I wouldn’t be all that interested in a blacklist if I thought it was chock-full of petty and frivolous complaints lodged against customers by my competitors.

  8. Paul Gowder says:

    Part of what’s motivating Dan’s intuition seems to be a notion of forgiveness. As he notes, one reason it’s asymmetric is that hotels can go bankrupt, change names, etc., and reinvent themselves, people can’t.

    Maybe that’s a way to save this: take Alex’s credit report example all the way. Regulate it, and ensure that after a certain period of time people are “forgiven” by having their name taken off the blacklist.

  9. Peter G says:

    Daniel – Is customer blacklisting really on the rise? You state that this practice is the “rage”, but only reference one industry, accommodations. Another comment posted advises on the banking industry use of blacklists, but does this indicate it is a practice spreading through business?

    On the practice itself, in the one industry you noted: I can use an annonimous form of “payment” to reserve my accommodations (i.e.: a “gift” charge card, a relative’s credit card, a business credit/charge card, etc.), negating any personal information I provide.

    Realistically, how effective would a system such as this be with obvious means to circumvent it? And, more importantly, how prolific is the practice in all business areas and is it REALLY on the rise?

  10. Mark Langton says:

    Being a hotel owner in Spain I really can see the need for a bad customer register, customers treat hotels very badly and my recent experiences with rude, obnoxious and aggressive customers have made me consider starting a web based register in Europe, I know many hoteliers that have had recent bad experiences with A??holes that seem to have an agenda to ruin all of the other customers days and make the hotel look bad prompting customers to leave bad feedback on sites such as Tripadvisor etc.

    I suppose that you need to be or have been a hotelier to understand the annoyance and the financial cost of handling these members of the public, we run a great hotel where the customer service is God yet some people will never be happy.

    Its a good idea and I am amazed that someone has not thought of it before.

  11. Tricia says:

    How do I get a copy of this ‘black list’ of customers?

  12. Tricia says:

    How do I get a copy of this ‘black list’ of customers?

  13. Josh says:

    I disagree with this article. Customers can anonymously slander a business as easy as entering their name and email. People are panicky, and easily disturbed if they don’t get what they want. What if they want something that isn’t offered? What if company A offers a low cost simple solution, and a customer signs up for it falsely thinking they might get a Cadillac? People make assumptions and get in these situations. Those people, no matter what you do to resolve the situation, money back, apologies, offering other solutions, often can become rotten, starting anonymous posts. The internet makes it so easy to publish whatever you want about whoever you want, and it can be detrimental to businesses. The credit card companies are no help. They will process a chargeback without contacting the company, and take a persons word for whatever they say. I see a blacklist site as a way of forcing people to act responsibly. Certainly post a complaint if it’s truly warranted, but be mindful, and be honest with yourself before doing so. Were you “douped”? Or did you really just make a hasty decision and just go for the lowest cost solution? Or not research your product or the market for it? Some company complaints are legit, but most are just an angry, difficult to please person. If we all bow down to difficult to please people, imagine the outcome…

  14. I’d love to see a “black list” of people who use service industries like mine (pool cleaning) and sign up for service then don’t pay (or routinely slow pay), or have dogs that routinely bite, or whatever. I’d check the database before ever deciding to take them on as a new customer.

  15. cheffy says:

    The only reason that black list are on the rise is because of sites like tripadvisor. where any idiot can leave a negative review and say whatever they like, without any screening or even proof that they stayed there. This should not be allowed.
    The hotels attacked by them have no come back. Tripadvisor of course do not care, either way because they are making millions.